Rural Counties Are Booming, but Can It Last?

WINSTED, Conn.—Even in the face of inflation and the risk of recession, the broad economic prospects for rural America may be looking up for the first time in years.

Small communities have long lagged far behind big cities in job creation and income growth. But since the pandemic, many are seeing an infusion of remote workers drawn by lower costs, laid-back lifestyles and natural beauty—and worn down by crime and other urban challenges. Their presence has helped spur hiring, income gains and home-price growth in rural towns.