Introducing: rare/self
From casual scrollers to the most seasoned shoppers, Amazon Fashion delivers a shopping experience that caters to all. In a continued effort to expand its fashion curation while supporting emerging design talent, the style destination has launched a co-brand with Prime Video’s Making the Cut Season 3 winner Yannik Zamboni.
President of Amazon Fashion Muge Erdirik Dogan says, “The co-brand with Yannik reflects our shared commitment to inclusivity and thoughtful design. The rare/self products include sustainability certifications featured in our Climate Pledge Friendly program and encourage individuality and self-expression, for all of Amazon Fashion’s diverse customers.”
